I guess we all know that allure sells, and let me tell you, I'm heading out right now for a carton of Lucky Strikes and case of Coca-Cola. Here are two ads from the April, 1932 edition of Photoplay magazine. Lupe Velez says that Luckies are certainly kind to her throat and she loves that cellophane wrapper. Jean Harlow doesn't need to say anything, she just holds the glass and smiles. Click on the images for the larger version. BTW, a lovely portrait of Lupe, but I can't identify the artist.


They could sell me the Brooklyn Bridge anytime!
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